Comments on: DoubleClick http://techrave.wordpress.com/2008/03/16/doubleclick/ In love with the world of ICT Sun, 12 Apr 2009 07:56:18 +0000 http://wordpress.com/ hourly 1 By: ym http://techrave.wordpress.com/2008/03/16/doubleclick/#comment-35 ym Fri, 21 Mar 2008 17:06:04 +0000 http://techrave.wordpress.com/?p=7#comment-35 As with any successful business, if it is already making mountains of profit, the next step is to diversify / expand. And Google nailed it with DoubleClick. While the acquisition figures suggest astronomical liquidity, it also reflects how a gargantuan e-company is willing to take huge risks in subtly tightening its stranglehold on the e-market. Forget not the risk here may be easily compared with levels seen in venture capital. As with any successful business, if it is already making mountains of profit, the next step is to diversify / expand.

And Google nailed it with DoubleClick. While the acquisition figures suggest astronomical liquidity, it also reflects how a gargantuan e-company is willing to take huge risks in subtly tightening its stranglehold on the e-market.

Forget not the risk here may be easily compared with levels seen in venture capital.

]]> By: kpy http://techrave.wordpress.com/2008/03/16/doubleclick/#comment-32 kpy Tue, 18 Mar 2008 10:54:29 +0000 http://techrave.wordpress.com/?p=7#comment-32 i think the double click is a very very useful.. makes things so much easier for the users.. but i have never actually realised that the process of double click actually involves so many process.. i think it has simplified the whole getting access to information that i really want.. at least i dont have to go through a lot of unwanted websites before i actually reach what i want.but since Google is willing to pay so much for it, i guess it must be something which will really attract and retain the user's interest in using Google instead of other search engines.. i think the double click is a very very useful.. makes things so much easier for the users.. but i have never actually realised that the process of double click actually involves so many process.. i think it has simplified the whole getting access to information that i really want.. at least i dont have to go through a lot of unwanted websites before i actually reach what i want.but since Google is willing to pay so much for it, i guess it must be something which will really attract and retain the user’s interest in using Google instead of other search engines..

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